Online Business

Efficiency is the Key to a Stress-Free BusinessWho doesn’t love automation? Shopping carts and membership sites automate your sales and content delivery. Email autoresponders automate relationship building. And calendar apps automate your schedule, putting an end to the frustrating back and forth of setting appointments.Not only does automation save you time, but it helps ensure quality and consistency as well. Just imagine how confusing it would be to your customers if you didn’t have a shopping cart, but instead sent them an invoice for every purchase, and each invoice was a different cost. Or what if your 16-week group coaching course sometimes arrived by email, and sometimes in your Facebook group, and sometimes not at all?Now these might seem like silly, over-the-top examples, but this is why automation tools exist—to keep everything running smoothly and as expected.Can you automate everything? No. But you can implement this same level of efficiency and consistency …

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Stay in Your Own LaneOverwhelm is a real thing in online businesses. There is always more that could be done. More products to create, more blogs to write, more opt-in pages to build, more clients to connect with, more, more, more.And one of the biggest contributors? Shiny object syndrome.Every time you’re tempted to buy that new, must-have tool, or to test out a new marketing method, or even to switch business models entirely, you’re falling victim to this business killer.Here’s the problem with shiny object syndrome. It prevents you from achieving success by shifting your focus away just when you’re about to hit your sweet spot. It’s true. I’ve seen it happen time and time again. A promising startup just begins to make sales and gain a following, and then out of the blue, the owner does a pivot into a completely unrelated niche or business.All that work… just gone.Don’t let this happen to you.Set Clear GoalsThe first step toward the clarity and focus …

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There comes a time in every entrepreneurial venture where you realize you simply cannot do it all yourself.Sure, when you’re just getting started you really are the “chief, cook and bottle washer.” But as your business grows, it becomes painfully obvious that trying to do everything is only going to lead to:Frustration (when critical tasks don’t get done and deadlines are missed) Burn out (when you’re working yet another 12-hour day) Overwhelm (when your to-do list is longer at the end of the day than it was at the beginning)There are many ways to combat this business-growth hurdle, but one of the best is automation. Imagine a completely hands-off system that works for you even when you’re hiking on a remote mountain or lounging at a luxury spa.But here’s an even better reason to automate: it lets you scale your business. Think about it, the less manual work you have to do, them more time you have to do the money-making tasks such as networking, marketing, and …

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