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Market Assessment

Johnny / December 15, 2009

Starting Your Business: Necessity of Market Assessment

Market assessment is one of the primary prerequisites for business planning. It is necessary for knowing and understanding the needs, wants and beliefs of people who are going to buy or invest in your product. Market assessment will tell a businessman how to exactly determine the ebb and flow of the market in order to market the product with significant success. Most of the times, you will already know that a market exists for your product. The problem is in knowing how big that market is and …

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